The Inuit have many words for snow—because their experience demands that kind of exactness. (The claim had been disputed, but the latest research affirms it.) “These people need to know whether ice is fit to walk on or whether you will sink through it. It’s a matter of life or death,” the linguist Willem DeReuse told New Scientist.

The trash can cost like $2,300! It was German,” says Bong. “Me and my crew members were like, What the fuck? What kind of idiot would buy a trash can that’s going to smell anyway?

This breakdown fueled the creeping sense of disorder that haunted the late decade. (I have no data to support this.)

In 2020, we will finally open our eyes to the reality that personalisation does not actually serve our best interests. Rather, it serves the best interests of private companies, driven by advertising – the business model of the internet.

70. Knock knock.
71. Who’s there?
72. Al.
73. Al who?
74. Al-gorithm! Haha, I crack myself up.
75. Yep. Just me and the algorithm. No one else…